ima Inc. (spelled with a lowercase “i”, pronounced AI-MAH) was founded in 2013 with the mission of being the “aima between the world and Japan’s umami and takumi”. In Japanese, “aima” means connective fabric. “Umami” is the sense of taste, discovered and developed in Japan, that is responsible for the feeling of deliciousness and satiety. Finally, “takumi” means artisan, embodying the spirit of careful Japanese craftsmanship that is well-known around the world. ima Inc. is focused in the field of "cultural engineering" that incorporates state-of-the-art technology and concepts into traditional Japanese craft assisting in succession strategies as the times change. ima Inc.’s business also focuses on assisting artisan sake producers with exporting their products overseas, including consumer education about sake quality and Japanese culture. In 2016, ima Inc. established the general corporation association"awasake association" and is currently acting as the secretariat. Also, in December 2017, ima started "Art of Artificial Artisan ~ Takumi Eye Project" with Nanbu Bijin which is a sake brewery in Iwate Prefecture.
■ About the design labo inc.
Address : 2-6-4 6F-B Minato Chuo-ku, Tokyo 104-0043 Japan
TEL : 03-6222-8333
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■AIによる壁画｢AI Mural/六本木の壁画｣ Media Ambition Tokyo 2019 出展のお知らせ
■Announcement: awasake specialty site "awasake.com" OPEN
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